Methods and leadership practices I apply to elevate products beyond visuals.

UI Guidelines and Design Systems

I lead through mentorship, workshops, and cross-team collaboration to align design with business goals. By fostering a culture of knowledge-sharing and creative problem-solving, I help teams deliver higher-quality experiences.
Examples of leadeship activities

Leadership Activities

I create scalable UI guidelines and design systems that ensure consistency across products and teams. These systems speed up development, reduce design debt, and empower designers and developers to work more efficiently.
SAPI UI Guidlines
Iris Design System

User Testing

I plan and conduct user testing to validate design decisions and uncover usability issues early. This approach ensures that solutions are user-centered, evidence-based, and optimized before reaching production.
SAPI Surveys
SAPI Interviews

Personas & Interviews

I build personas and conduct user interviews to ground design in real human needs. These insights guide strategic decisions, ensuring that every product feature resonates with its intended audience.
SAPI Personas

Usability & Accessibility

I design with usability and accessibility at the core, making products inclusive and easy to navigate for all users. This not only improves customer satisfaction but also aligns with global accessibility standards.
Kaggle Accessibility Report
Kaggle Usability Report

Design Tools 🎨

Figma, Abode XD, Invision, Adobe Photoshop, Adobe Illustrator.

Soft Skills πŸ—£οΈ

Leadership, time management, empathy, openness to criticism, decision-making, teamwork, creativity

Hard Skills πŸ› οΈ

Mobile UX/UI, Prototyping, Brand Identity Design, Design Thinking, Complex UX Architecture, Web Design

I strive to improve the world and become a part of something significant 🎯

C2 English level πŸ‡ΊπŸ‡Έ

A2 Portuguese level πŸ‡΅πŸ‡Ή

I can run a team (as Principal / Team Lead) or as a single designer πŸ‘©β€πŸ’»

About me

Latest Certificates

More certificates can be found on my LinkedIn page